The USMA Library recently added a new database to its arsenal of electronic resources, Gallup Analytics. Featuring Gallup polling data from the United States and around the world, our new database incorporates the Gallup Brain (previously offered by the library) as one major component, however it is a much expanded resource. Gallup Analytics provides essential public opinion data that is invaluable to research in a wide range of departments including Social Sciences, Behavioral Sciences & Leadership, Geography & Environmental Engineering, History, and Military Instruction – anywhere, in fact, that requires knowledge about how a given topic is viewed by the public.
Gallup Analytics users can:
- Perform detailed searches on hundreds of U.S. and global metrics
- Cut data by numerous demographic and socio-economic groups
- Create and export custom data tables, trends, charts and scatter plots
- Export data to spreadsheets
Students and faculty have access to:
- U.S. Data
- Economic, well-being and political data collected daily since 2008
- By State and Metropolitan Statistical Area (MSA)
- MSA and state-specific dashboards
- Historical Gallup trends dating back to the 1930s
- World Poll Data
- Economic, social and well-being data collected since 2005 in over 160 countries
- More than 80 metrics that are part of the Gallup Macroeconomic Path – a behavioral-based leadership model for successful societies
- Country-specific dashboards
- Note that your data source is either the World Poll or U.S. Daily.
- I first searched for “Confidence in National Government” in Southeast Asian countries from 2014-15, ranking the results from most to least confident in the following table (exportable to an Excel spreadsheet):
- Next, I compared “Confidence in National Government” among selected Southeast Asian countries for the time range 2012-15, creating the chart below:
- The map view of the rankings is in varying shades of green. The Communist government in China, which allows restrictively limited Gallup polling, did not authorize this particular question, hence it is grayed out, as are North Korea and Papua New Guinea, given that Gallup doesn’t operate in those countries.
- For incisive U.S. polling data and topical articles of interest, try searching the Gallup Brain. In addition to historical polling results from 1935 to the present day, current articles cover a wide spectrum of topics ranging from the public’s perception of foreign trade, affordability of housing, health and healthcare, crime, governance, perceptions of Presidential candidates, how Americans view Israel and France (favorably overall), and how we are viewed by the rest of the world (positively overall).
HINT: If this box appears at the bottom of your screen, click close to see the link to Gallup Brain.
For novices, navigation can be a bit tricky when setting up metrics for the desired search results. For example, you will need to tweak your metrics when shifting from tables to charts and maps. That said, it becomes less a problem the more one uses the database. As always, ask a Librarian for assistance if you have any questions when using our research products.
Overall, this is a superlative resource to use for both domestic and public opinion data and is a very helpful addition to the library’s offerings.
The views expressed in this post are those of the author and do not reflect the official policy or position of the Department of the Army, Department of Defense, or the U.S. Government. No endorsement or recommendation of any specific products or services is intended or implied.
Contents contributed by Michael G. Arden, Audio-Visual Librarian and Liaison Librarian to the Department of Social Sciences, and Manja Yirka, Continuing Resources Librarian and Liaison Librarian to the Department of Chemistry and Life Sciences.